News
23 November 2017
The experts of the analytical company Alpharm have calculated the Russians’ expenses on drugs for influenza and colds during the first half of 2017. Slightly less than a half of the purchased drugs are immunomodulators.
23 November 2017
According to AlphaRM, in the first half of this year, the pharmacy chain Doctor Stoletov & Ozerki had 23 pharmacies in the Volgograd region, which earned 2.62% of the region's turnover, while First Aid & Raduga earned 5.31% of the regional turnover, with their 31 pharmacies. Based on the results of the third quarter of 2017, the combined Erkafarm had 70 pharmacies with a total turnover of 8.54% of the regional turnover.
23 November 2017
In some regions of the country, such as Moscow, St. Petersburg, and Nizhny Novgorod, there are pharmacies with zero efficiency. Trying to attract additional customers flow with advantageous price, pharmacies reduce prices, often unreasonably. Representatives of IT companies are confident that they can help in this situation.
23 November 2017
At the meeting of Russian Association of Pharmaceutical Marketing (RAFM), which took place on September 28, leading analytical agencies presented the results of the pharmaceutical market development in the first half of 2017.
01 November 2017
TV coverage "Drink or not to drink... Immunomodulators" on the television programme of First channel "Good Morning" based on AlphaRM data. Thanks to marketing specialists! ;-)